Discover Main Street Worcester


Posted: December 13, 2018

A city’s downtown shouldn’t look like a freeway; it should be an active and bustling neighborhood filled with people. Right now, Main Street is undergoing an $11 million reimagining complete with modern urban design aimed at shaping a destination rather than a waypoint. A number of small businesses have sprung up in recent years to make our wildest downtown dreams come true. Take your time making your way down Main Street this winter.

Sweet Jane’s Designer Consignment

120 Main Street, Worcester

Main Street’s high-end designer consignment shop is masterminded by Worcester’s stylist in chief AJ Setaro. Sweet Jane’s boasts carefully curated designer items “for the huntress, fashionista, and style queen in all of us!” The shop is always buzzing with activity. Cross the threshold of Sweet Jane’s hand tiled ‘Worcester love’ mosaic and you’ll find Chanel, Louis Vuitton, and Prada at your finger (and toe) tips.

deadhorse hill

281 Main Street, Worcester

Deadhorse hill is located in the former ‘Bay State House’ hotel, home of Worcester Automobile Club. The space is riddled with history and teeming with world class cuisine. Executive Chef Jared Forman changes his American seasonal menu nightly to reflect the freshest ingredients and the most innovative techniques. Deadhorse hill’s natural wine and cocktail programs are second to none.

Joe’s Albums

317 Main Street, Worcester

Joe’s Albums offers high quality new and used vinyl. The shop is meticulously organized and always well stocked. You’ll likely encounter Joe himself at some point during your visit. He is well equipped to answer your nerdiest questions and make expert recommendations at your request.

The Muse

536 Main Street, Worcester

Owner John Rinaldo loves making Italian cocktails. Take advantage of The Muse’s sprawling selection of Amari and test his knowledge on the subject. The Muse is a perfect place for a drink before or after your Main Street stroll.

Crust Artisan Bakeshop and North Main Provisions

118 Main Street & 122 Main Street, Worcester

Alexis Kelleher and Nate Rossi operate a bakery in conjunction with their new wine and cheese shop. Both concepts have opened the community's eyes (and mouths) to unique and delicious products. As downtown Worcester grows into a family friendly neighborhood, Crust and North Main provide a local grocery option for residents. The establishments work hand in hand to provide creative catering options including bagels, sandwiches, cheese, and charcuterie.

Don’t Forget Franklin...

If you’re still in the neighborhood, there’s more to downtown than just Main Street. The Worcester Beer Garden on the Grid at 64 Franklin Street is rapidly transforming into a 500-seat year round establishment with a pavillion for entertainment.

WooHaHa is also in the works - a project that will amount to a 140 seat comedy club also on Franklin Street.

The Worcester PopUP is a collaborative effort with the Worcester Cultural Coalition to spark creative entrepreneurship at 20 Franklin Street. The beautiful gallery is available for workshops, community events, and performances.

You’ll also find plenty of POW! WOW! Worcester murals around every corner. Don’t forget the ice skating rink located on the Worcester Common Oval all winter long.

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Worcester