Tourism Industry Celebrates its Economic Impact at Annual Tourism Day at the State House


Posted: May 19, 2016

Discover Central Massachusetts will participate for the first time at the event as the new organization nears its first anniversary serving 35 cities and towns in the central part of the state.

Discover Central Massachusetts will participate for the first time at the event as the new organization nears its first anniversary serving 35 cities and towns in the central part of the state.

(Boston)—The tourism industry will celebrate its economic impact, and the legislators who champion the industry, at the annual MA Tourism Day at the State House on Thursday, May 19, 11 am – 1 pm, in the Great Hall.

Hosted by the 16 Regional Tourism Councils (RTCs) of Massachusetts, in partnership with the Joint Committee on Tourism, Arts, and Cultural Development and the Massachusetts Office of Travel & Tourism (MOTT), MA Tourism Day features a program at noon where Francois Laurent-Nivaud will be welcomed as the new director of MOTT, and Representative Cory Atkins (D-Concord) will join the RTCs in presenting awards to six legislators who have championed the industry.

Recognized for their long support of the industry will be Sen. Benjamin Downing (D-Pittsfield), Rep. Tim Madden (D-Nantucket), and Sen. Daniel Wolf (D-Harwich).  Industry Champion awards will be presented to Sen. Eric Lesser (D-Longmeadow), Rep. Paul Tucker (D-Salem), and Rep. Anne-Margaret Ferrante (D-Gloucester). 

The third largest industry in the Commonwealth, tourism accounts for 132,000 jobs, thanks in large part to the direct spending by 23.5 million visitors to Massachusetts.  In 2014, for example, visitors to the state spent $19.5 billion on lodging, meals, culture and recreational attractions, transportation, and retail.  That spending yielded $1.2 billion in local and state tax revenue.

Speaking to this economic impact will be representatives from the lodging, restaurant, and attraction industries from around the Commonwealth.

“This industry is a very strong public/private partnership,” said Paul Cripps, executive director of the Plymouth County Convention & Visitors Bureau  and co-chair of the RTCs.  “Each dollar provided by the state is matched one-to-one by private investment. Some regions match their state funding by two-to-one or three-to-one.”

As part of Thursday’s celebration, the RTCs will offer food samples representing the culinary traditions of their regions, ranging from chowder to maple and apple products.

“The Regional Tourism Councils have a deep understanding of their unique regions coupled with marketing know-how. Their promotional efforts showcase all that Massachusetts has to offer, “said Rep. Atkins. “Over 23 million visitors frequent our restaurants, hotels, museums, cultural institutions, and attractions. The economic impact of a robust tourism industry is a boon to the Massachusetts economy.”

Contact:

Christina Andreoli, President
Discover Central Massachusetts
1.508.753.1550
candreoli@discovercentralma.org