Welcome to
Central Massachusetts
Endless adventures await in Central Massachusetts. Located in the heart of New England, the region welcomes visitors to explore historic treasures, museums, parks, botanical gardens, and wildlife sanctuaries. Catch a WooSox game or a Holy Cross matchup at family friendly prices. Plan an outing with activities for the whole crew. Check the calendar for seasonal events celebrating food, music, arts, makers, and traditions.
Learn Moreevents, announcements & guides
What's Happening
Top Places to Experience Spring Bloom
Discover a locally grown pop of color in every corner of the region. New England Botanic Garden at Tower Hill New…
You Won't Believe These Hikes Exist in Central Mass.
From historic parks to modern splash pads, here's your guide to the most visit-worthy parks in Worcester, MA. Hike…
How to Spend a Sunday in Downtown Worcester
Market on Exchange offers one of Worcester’s best ways to spend a Sunday — a walkable day filled with local…
May Events on Our Radar
National Baseball Poetry Festival: Poet-To-Poet Reading The National Baseball Poetry Festival is a celebration of poetry…
Upcoming Events
View All EventsAA Hubbardston Story Hour
- May. 28th, 2026 - Jun. 11th, 2026
- Animal Adventures Family Zoo & Rescue Center
Story Hour at our Hubbardston, Ma location. Every Thursday morning at 10am, just $10. See website for details. www.AnimalAdventures.net/hubbardston
AudaTours Worcester Audio Tour: Statues, Spires & Civic Stories Unveiled
- May. 28th, 2026 - Dec. 31st, 2026
A bronze turtle watches as legends rise and fall in Worcester’s streets, its gaze as steady as the city’s restless spirit. Behind the bustle and brick lie stories…
Botanical Tattoo at New England Botanic Garden
- May. 28th, 2026 - Jul. 12th, 2026
- New England Botanic Garden at Tower Hill
Botanical Tattoo is where nature meets needle—an electrifying celebration of plant life and the art of tattooing. From delicate wildflowers and timeless roses to…
Collaborative Diamond Art Project
- May. 28th, 2026
- Worcester Public Library - Salem Square
Ages 8-12: Express yourself and connect with others as we work together to complete a beautiful piece of diamond art! We'll meet monthly throughout the spring. Mark…
Dragon's Eye
- May. 28th, 2026
- Great Brook Valley Branch
Who's that peeking out from the cave? Teens can sculpt a dragon's eye that's fierce (or friendly) using a glass eye, air dry clay and metallic paint! Pop up Art…
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Travel, tourism, and hospitality are important industries supporting the Central Massachusetts economy. From lodging and dining to transportation and fuel, local businesses rely on loyal visitors to the region.