Welcome to
Central Massachusetts
Endless adventures await in Central Massachusetts. Located in the heart of New England, the region welcomes visitors to explore historic treasures, museums, parks, botanical gardens, and wildlife sanctuaries. Catch a WooSox game or a Holy Cross matchup at family friendly prices. Plan an outing with activities for the whole crew. Check the calendar for seasonal events celebrating food, music, arts, makers, and traditions.
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What's Happening
Game On
Game On Worcester will transform Worcester Common into a fan destination through free, large-scale soccer watch party…
250th
Celebrating the 250th Anniversary of the American Revolution In 2025, Central Massachusetts joins our state and the…
Taste of Shrewsbury Street
On Thursday, June 18, 2026, the Shrewsbury Street Merchants Association presents Worcester’s favorite food…
Events Calendar
Explore the premier events calendar for Central Massachusetts. From local events this week to the big annual events…
Upcoming Events
View All EventsAudaTours Worcester Audio Tour: Statues, Spires & Civic Stories Unveiled
- Jun. 18th, 2026 - Dec. 31st, 2026
A bronze turtle watches as legends rise and fall in Worcester’s streets, its gaze as steady as the city’s restless spirit. Behind the bustle and brick lie stories…
Baby Animal Adventures
🐐🐰 Baby Animal Adventure at Stowe Farm 🐰🐐 Get up close and personal with some of the farm's cutest residents during this hands-on baby animal experience! Enjoy…
Botanical Tattoo at New England Botanic Garden
- Jun. 18th, 2026 - Jul. 12th, 2026
- New England Botanic Garden at Tower Hill
Botanical Tattoo is where nature meets needle—an electrifying celebration of plant life and the art of tattooing. From delicate wildflowers and timeless roses to…
Daily Farm Fun
Enjoy a self-guided adventure around the farm and meet all of our amazing animals! Visit our exotic pheasants, tropical birds, peacocks, baby lambs, emus, alpacas…
Extended Summer Evenings at New England Botanic Garden
- Jun. 18th, 2026 - Jul. 30th, 2026
- New England Botanic Garden at Tower Hill
The New England Botanic Garden is open late this summer on Wednesdays and Thursdays! Make the most of the summer season’s long days and beautiful twilights with…
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Travel, tourism, and hospitality are important industries supporting the Central Massachusetts economy. From lodging and dining to transportation and fuel, local businesses rely on loyal visitors to the region.