Benefits

BENEFITS OF JOINING DISCOVER CENTRAL MASSACHUSETTS

When you join Discover Central Massachusetts, your membership investment allows us to expand our marketing reach even farther and build a stronger tourism industry for our region. By helping the market grow, you increase your business opportunities.

OFFICIAL STATUS

Discover Central Massachusetts is the official source of travel information and the official tourism marketing agency for 35 cities and towns in Central Massachusetts.

PUBLIC RELATIONS

Discover Central Massachusetts works closely with regional and national news media to promote the area and its members. We organize familiarization tours to let meeting planners and journalists experience the region through member products and services.

MARKETING AND ADVERTISING

Discover Central Massachusetts offers unique marketing and advertising opportunities to drive business year-round.  In addition, the agency produces bi-annual visitor guides and maps.

CONVENTION AND MEETING SALES

Discover Central Massachusetts’ sales team is responsible for recruiting new convention and event business, including sports events.  The agency organizes and coordinates sales presentations for meeting planners to encourage these decision-makers to bring their next event to Central Massachusetts region. Members also receive leads and referrals of business opportunities generated by Discover Central Massachusetts.

NATIONAL TRADESHOWS

Discover Central Massachusetts attends tradeshows throughout the United States each year to attract meeting and convention business as well as visitors. Industry partners often join us as we display the best of the region.

MEMBERSHIP IS AFFORDABLE

Membership with Discover Central Massachusetts is more affordable than you might think. You can market your business year-round, on a daily basis to hundreds of thousands people. Your annual investment is determined by your type of business and size.